20-year-old Rachel Lu, also known as LVRA (pronounced Loo–Rah) was born in Edinburgh to Chinese parents. Her passion for creating music that melds beautiful East Asian elements with contemporary alt-pop resulted in her constructing a home studio with the confines of her crammed bedroom, where she has recorded both of her tracks to date.
‘u should be in love with me’ is LVRA’s first single off her forthcoming debut EP which is due for release early next year.Entirely self-written, recorded and produced, with mixing by Cherif Hashizume (Jon Hopkins, Kelly Lee Owens, Charlie Cunningham), ‘u should be in love with me’ captures an artist with a striking array of talents.
Pained, passionate and utterly self-assured, her sleek vocal gift is destined for bigger stages. It’s the perfect vehicle to express her lyrics, which can resonate with lovelorn over-thinkers everywhere. Arguably the most captivating element though, is the production. Somehow maximal and restrained at the same time, LVRA taps into a global-facing mix of trap, soul and R&B without being defined by any one genre.
Have a listen to the single below, and let us know what you think:
London based soulful singer, Ego Ella May has released her latest single titled, ‘Girls Don’t Always Sing About Boys’ which follows from her September debut album ‘How Far’. Ego Ella May has an amazing control of her vocal range which is special amongst other singers, gently shifting her voice between lower and higher pitched tone.
Ego Ella May has often explored themes around her experiences with love, and has mostly seemed to write from past experiences, however her lyrics seem quite instinctive as if she is talking to herself at points. The overall arrangement of the beat, is stripped back enough to allow Ego Ella May’s voice to melt and glide with chords progression from the keys
Have a listen to the new track below, and let us know what you think:
With his headline show just around the corner on the 27th of February at the infamous Jazz Cafe, Singer/Songwriter Jerome Thomas released his second EP titled – Mood Swings Vol 1. Having been nearly two years since his debut EP release – ‘Conversations’, this EP has been a long time coming but Jerome has continued to grow since his debut release. With headline shows across London in Bush Hall, Queen of Hoxton, Camden Assembly, Hackney Empire, Notting Hill Arts Club.
As a listener, its always more exciting listening to an album which has taken a little longer to create than your previous, you’re always going to approach listening to the album with a bit more intent. Especially as Jerome revealed on Instagram, he wants to make music which is timeless. Enthralling a range of emotions within each track from the silky-smooth harmonising tones he displays in tracks such as ‘Bruises’ and ‘Lovesick’, to the quicker, punchy, almost spoken word at times, in the track ‘Loaded’, there’s an element of grace and elegance around Jerome’s delivery.
As a vocalist, he’s one of the most exciting singers the UK, he’s able to enrich a track delicately for it not to become too overbearing but still stand out. Stand out track – ‘Loaded’ sees Jerome switch up his flow to match the up-tempo soulful broken beats pounding, along with the added feature of German based MC – Serious Klein. Another stand out track – ‘The 1’ builds beautifully, as the slow radiating saxophone lays patiently behind, for Jerome’s powerful vocals to shine through.
You can catch Jerome Thomas perform live at the Jazz Cafe on the 27th of Feburary, click here for tickets
Have a listen to the full EP on our spotify below: